On the afternoon of Jan. 13, the launching ceremony of Publicity Month for Winning the 2022 "Culture City of East Asia" was held in front of the ancient stage on Gongyuan Road, Lucheng District, Wenzhou. In order to create a strong creative atmosphere, mobilize the participation of all sectors of society, promote the diverse charm of Wenzhou cultural tourism to people at home and abroad, further enhances Wenzhou’s image as an international city.
(The s ite of the launching ceremony)
At the launching ceremony, the organizers respectively issued the letters of appointment to the experts from the Expert Committee for Establishment of the "Culture City of East Asia" and the Wenzhou’s "Ambassadors for Foreign Cultural and Tourism Exchange. The British anchor Alex, who serves as the anchor of Wenzhou Overseas Media Center’s video column "Eating all the delicacies in Wenzhou", and Percy, who is the Ambassadors for Wenzhou International Communication of Internet Culture, were appointed as Wenzhou’s "Ambassadors for Foreign Cultural and Tourism Exchange "
(A group photo of experts from the Expert Committee for Establishment of the "Culture City of East Asia" )
(A group photo of Wenzhou’s "Ambassadors for Foreign Cultural and Tourism Exchange ", Alex is 3rd from the right, Percy is 4th from the right)
At the launching ceremony, the organizer also awarded flags to 3 volunteer teams participating in the establishment of the "Culture City of East Asia", and invited experts from various industries, outstanding teams and people with international influence to participate in the creation.
(The flag-giving ceremony for the volunteer service teams )
(All the participants are with full enthusiasm)
There were wonderful cultural performances at the event site, pushing the atmosphere to a climax.
(Southern Opera "Moon Worship")
(Female solo "Our New Era")
After the launching ceremony, the experts also conducted synchronized online interactions through the livestreaming studio to promote Wenzhou's history and culture and East Asian exchanges, so that more citizens could understand the background and significance of the "Culture City of East Asia".
This event was organized by Wenzhou Municipal Culture, Radio, Television and Tourism Bureau, co-organized by Lucheng District Culture, Radio, Television, Tourism and Sports Bureau, Lucheng District Historic District Construction Service Center, and undertaken by Wenzhou Overseas Media Center.
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"Culture City of East Asia" is an international cultural exchange brand jointly promoted by China, Japan, and South Korea. Since its inception in 2013, it has strengthened international cultural exchanges and cooperation, enhanced understanding and mutual friendship with neighboring countries through carrying out joint cultural exchange activities every year.
In 2019, Wenzhou was shortlisted as the candidate of 2020-2022 "Culture City of East Asia" by virtue of its advantages of unique cultural and tourism resources, progressive reform efforts, and the convenient transportation.
The creation of the "Culture City of East Asia" is of great significance to Wenzhou. The elected city can carry out various forms of international cultural and tourism exchanges and cooperation in the name of "Culture City of East Asia", and participate in the development of national inbound tourism market, overseas tourism promotion, Asia Tourism Promotion Plan, etc.